AERIN
Aerin Lauder’s Lifestyle Collection, Founded 2012
After two decades as creative director at her family’s company, Aerin Lauder—granddaughter of Estée—launched AERIN in 2012 as a home and lifestyle brand under her own first name. The collections draw directly on her travels and her East Hampton garden, translating that material into decorative accessories, tabletop, and home essentials. The through-line is what she calls easy elegance: pieces meant to look considered rather than staged.
